We were asked to create branding and a start-up website for Million Stars, a unique urban camping experience delivered at secret locations across North West England.
The brand aims to be open and inclusive to attract a wide audience. The logo is a simple graphic device that exists in square and landscape formats, lending itself to be branded onto multiple items and used across various social media. Custom iconography was designed to represent the different themed weekends on offer, with a view to them being turned into woven patches as the business grows.
The responsive website is easy to navigate delivering key information and encouraging enquiries.