We were approached by Abi’s Catering to produce the branding and packaging for their new range of Chutneys. The identity needed to be sophisticated with a clean and modern feel and the packaging needed to be adaptable and work across a variety of future flavours.

The logo was designed to emphasise the fresh natural ingredients which are at the heart of the Abi’s Chutney brand. To give each label in the range extra character, the logo was partnered with a unique illustration for each flavour.

Abis Chutneys monogram logo designed by Stride Studio
Abis Chutneys apple and mango jar label packaging designed by Stride Studio
Abis Chutneys orange lid logo designed by Stride Studio
Abis Chutneys pear and walnut illustration illustrated by Stride Studio
Abis Chutneys pear and walnut packaging label by Stride Studio
Abis Chutneys apple and mango packaging design by Stride Studio
Abis Chutneys pear and walnut packaging design by Stride Studio